Access
Credentialed, in the paddock
Our contributors work race weekends with media credentials. The features on this site come from the pit lane, the garages and the paddock, not from a press release and a stock photo.
TMD · Partnerships
The Motorsport Diaries · Media & partnerships
Partner with the diaries
Endurance and sportscar racing, covered from inside the paddock by people with credentials, access and their own cameras.
We are not a news aggregator with an ad stack bolted on. Our readers come for long-form features and stay to read them, and the placements below are built to sit inside that attention rather than interrupt it.
Audience figures are shared directly with prospective partners on request.
01 · The proposition
What you are actually buying
Three things a rotating display network cannot sell you.
Attention
Readers who finish the piece
A feature here is read, not scrolled past. Association with a story someone is still reading two minutes in is worth more than an impression they never registered.
Company
The names we cover
Interviews and features with figures like Giuseppe Risi and Bill Auberlen, Le Mans and Sebring on the ground, and the people who built this sport. That is the neighbourhood your brand sits in.
02 · The record
Fourteen years of it
Every figure below is countable from the published archive. Click any of them and read what it refers to.
14
Years covering the sport, unbroken since 2012
First post, Oct 2012 ›
149
Features in the published archive
Read the archive ›
27
Interviews with named figures in the sport
See the interviews ›
50
Race reviews written from the event
See the reviews ›
23
Features published so far in 2026
Still publishing ›
8
Credentialed contributors, every piece bylined
Meet the team ›
Our readership concentrates in the United States, the United Kingdom and Canada. Audience figures are shared directly with prospective partners on request rather than published here.
People who have sat down with us
03 · Inventory
Four placements, and where they live
Pick a placement to see where it sits on the page. The mock switches to the page type that placement runs on.
Showing: article page
Contextual in-post
A single unit placed inside the body of a feature, after the reader is already in the story. It inherits the page's typography rather than fighting it, and it only appears on articles in the categories you choose.
04 · Rate card
Three levels, billed monthly
Each level includes everything in the one before it. Minimum commitment three months, so a campaign has time to do something.
Monthly partnership
Rate card
Three month minimum
Level 01
Paddock
$250
/ month
- ✓Contextual in-post units
- ✓Category targeting, up to two categories
- ✓Monthly delivery summary
- ·Category-level banners
- ·Post-level placements
- ·Homepage and sitewide
Level 02
Pit Lane
$400
/ month
- ✓Everything in Paddock
- ✓Category-level banners, all categories
- ✓Post-level placements, above and below the article
- ✓Creative refresh once a month
- ·Homepage and sitewide
- ·Category exclusivity
Level 03
Podium
$1,000
/ month
- ✓Everything in Pit Lane
- ✓Homepage placement
- ✓Sitewide run, every page
- ✓Exclusivity in one category, by agreement
- ✓First refusal on event coverage sponsorship
Direct placements run alongside programmatic inventory. Page or category exclusivity is available at Podium by agreement rather than by default, so nothing here promises a clean page we have not agreed to give you. Creative supplied by the partner; we will build it if you would rather we did.
05 · Technical
Creative specifications
Static or animated, supplied as image or HTML5. Third-party tags accepted on request.
| Placement | Desktop | Mobile | Max weight | Formats |
|---|---|---|---|---|
| Contextual in-post | 728 × 90 | 320 × 100 | 150 KB | JPG, PNG, WebP, GIF |
| Category-level | 970 × 250 | 320 × 100 | 200 KB | JPG, PNG, WebP, GIF |
| Post-level | 728 × 90 | 320 × 50 | 150 KB | JPG, PNG, WebP, GIF |
| Sidebar | 300 × 250 | 300 × 250 | 150 KB | JPG, PNG, WebP, GIF |
| Homepage | 970 × 250 | 320 × 100 | 200 KB | JPG, PNG, WebP, HTML5 |
Lead time is five working days before flight. Landing pages must be live and the destination must match the creative. We do not run anything we would not want next to our own photography.
06 · Who makes it
The people your name sits beside
Every contributor has a page of their own work. Click through and read it before you book anything.
07 · Next step
Tell us what you are trying to reach
Fill this in and we reply to the address you give us.